BB bosses banking on early start
BB bosses banking on early start
Also In The News
|
Liverpool have won the dress rehearsal for the FA Cup final as they beat West Ham 2-1 at Upton Park. |
Thursday, 27, Apr 2006 05:06
Yes, sadly, that time is nearly upon us again, when Channel 4's innovative programming is once again abandoned in favour of the Big Brother series.
And as adolescents prepare to deny watching it, while simultaneously being glued to the uninterrupted all-night shows, programming bosses have revealed a sneaky tactic to try to steal viewers from rival channels.
The plan will be for the seventh, yes seventh, series of Big Brother to hit the airwaves much earlier than ever before and last for an agonising 13 weeks.
May 18th has been pencilled in as the official start date, which is two weeks before the usual big kick-off.
Channel 4 have allegedly gone for the early start to beat off competition from ITV's reality show-packed summer schedule which includes, among others, returns for Celebrity Love Island and Celebrity X Factor.
Reports also suggest 16 contestants will be clambering over one another for the greater share of camera time, meaning more non-entities than ever for tabloids to talk about.
Dermot O'Leary and Davina McCall, fresh from her grown-up chat show failure, will return to host the show as expected.